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From little Acorns....

March 12, 2018 - by Mark Higgitt

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A Second City story that makes us proud 

donorflex arrived on the UK charity CRM scene as a solution to Acorns Children’s Hospice’s need to track donations and send acknowledgements to supporters during its earliest days, back in 1988.

That’s not news to the majority of the great people who use it, day in, day out, to do great things for their causes.

What’s lost in the mists of time, however, is an understanding of the challenges that were faced during that era. The kind of challenges that sound simple, 30 years on, but required ground-breaking thinking back then.

As our two teams’ shared 30th anniversary year comes to an end, the third and final video of our #donorflex is 30 series reflects on those initial years and the ones since.

Sally Day, Acorns’ first Hospice Director, speaks about how the Second City came together to embrace the idea of a home-from-home where children with life-limiting conditions, and their families, could find respite away from a hospital environment. And she recalls those challenges faced by the team that turned the seed of an idea into reality.

The hospice’s current Chief Executive, Toby Porter, brings the story up-to-date, by contemplating the legacies left by that founding group to the one that cares for young lives in 2018 – and offering a thought on the way he hopes his team will be remembered in years to come.


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We work with the key drivers of the UK charity sector.

Data Access Europe
Institute of Fundraising Corporate Supporter
Hospice Income Generation Network
Hospice Lotteries Association
National Lotteries Council
HMRC